Sun Jul 6 12:39:33 200817
YOU ARE HERE: > Homepage > Tips > Back to basics... 1 - 'Golden Rules'
Back to basics... 1 - 'Golden Rules'
2007-03-12 23:31:51

Peter Mosley

This may be a new age of journalism, but many of the old rules remain golden. Let's revisit some of them. To start off, yes, we still need to answer the WHO, WHAT, WHERE, WHEN and - even more so in these complex times - the WHY. Check that your story answers the important questions. Also, it's still true that the most interesting and important parts of the story belong at the top, not buried down below somewhere. Ask yourself: have I buried the best bits? Am I sure my readers will get that far?





 

0 responses to "Back to basics... 1 - 'Golden Rules'"

Please note that comments should not be regarded as the views of Reuters.

Leave a Reply

Enter the code shown on the left

When you submit a comment to us we request your name, e-mail address and optionally a link to a website. Please note where you submit a website address, we may link to it via your name. By sending us a comment, you accept that we have the right to show the comment and your name to users. Although we require your email address, this will not be published on the site, and is only required to enable us to check facts with you, e.g. if you are making a claim we can not confirm easily. Additionally, if you would like your comment removed at anytime, you'll have to use this e-mail address when you contact us. To remove a comment at any time please e-mail us at blogs-(at)-reuters-(dot)-com (address obscured to avoid spam) specifying who you are and what you would like removed. We moderate all comments and will publish everything that advances the post directly or with relevant tangential information. We reserve the right to edit comments in order to maintain the quality of the comments, and may not include links to irrelevant material. We try not to publish comments that we think are offensive or appear to pass you off as another person, and we will be conservative if comments may be considered libelous. Reuters will use your data in accordance with Reuters privacy policy. Reuters Group is primarily responsible for managing your data. As Reuters is a global company your data will be transferred and available internationally, including in countries which do not have privacy laws but Reuters seeks to comply with its privacy policy.